diesel-loverdose-one-night-in-paris-party-and-perfume-presentation

In June I was invited to one of the most amazing events I have ever been to: The Diesel Loverdose Launch Party. The italian brand Diesel – which you should all know by their perfect Jeans – has one of the biggest and best selling perfume collection out there in the fashion industry. At the Armani Event in Munich I got to know the marketing team of Diesel which are all incredibly nice and one month later they gave the chance to fly to PARIS for their new Diesel Loverdose perfume launch! I guess I don’t have to mention how super excited and happy I was! I mean Paris – one of my favorite cities of all times!! First I thought I’d be one of many bloggers but later I found out I was actually the only one there! They had invited the most important press from all over Germany and all the major beauty jornalists from Instyle, Jolie, Grazia, In, Cosmo, Glamour etc. where invited! First I was a little scared how they would react on a blogger but after a short get-to-know-each-other time I felt super comfortable with all those beauty-ladies and actually even made some new friends 🙂 The Party was ah-mazing! Such a cool location in the middle of Paris and they had transformed it into a huge party cellar with huge LED light installations (heartbeats on the wall) , a giant Diesel Loverdose flacon and super cool bars! I had my first frozen – fuming cocktail (see video) and met the amazing photographer Ellen von Unwerth and the new-comer model Ashley Smith and then I turned around and Yara from This Chick’s got Style was standing next to me so I just talked to her and found out she is now working for the dutche Elle – really sweet girl! Just watch the video (it’s german but you’ll see the party, food and people).